Media
Media should be a powerful lever for business growth, not a black box for your marketing budget.
Maximizing growth isn't formulaic.
But it helps to start with a fundamental equation:
=
Max Growth Potential
Our Approach
RADICAL TRANSPARENCY
'AdTruth', a proprietary product my ZT media, ensures that your media spend is accounted for, making sure that every dollar spent, goes towards your media buy.
NO "PRE-BOUGHT" MEDIA PLANS
Every media plan is designed for your business. We will never sell you existing inventory that isn't right for you. The wrong channel is never the right deal.
DYNAMIC, REAL-TIME UPDATES
Let's not 'set it and forget it'. Your media campaigns require real-time monitoring and optimizations, which is an integral part of our day-to-day.
INTELLIGENT FULL FUNNEL PLANNING
We focus on business outcomes, not just feel good metrics. Our plans are curated by keeping in mind multiple customer journey data touch points across the funnel.
Media Capabilities
Digital Marketing
Our digital marketing capabilities span Paid Social, Paid Search, Programmatic, Connected TV and more. We leverage the latest tools and technologies to maximize the impact of your digital campaigns, driving qualified traffic and conversions.
Above The Line
Elevate your brand's visibility with our cutting-edge broadcasting and outdoor media solutions. From billboards and transit ads to experiential activations, we create impactful campaigns that capture the attention of your target audience. Our data-driven approach guarantees maximum impact.
Performance Marketing
Performance marketing is in our DNA. We employ advanced analytics and attribution modelling to ensure every dollar you invest in media delivers a measurable return. Our affiliate marketing strategies tap into influential networks to amplify your brand's reach and sales.
Integrated Brand Marketing
By weaving digital, performance, and outdoor media, we craft comprehensive brand marketing strategies that tell a cohesive story and drive meaningful engagement. Our creatives, strategists, and media experts work in lockstep to ensure your brand shines.
Sector Expertise
Enterprise SaaS
B2B Technology
Consumer Technology
Web3 & Blockchain
Energy & Renewables
Consumer Goods
Apparel & Luxury
Healthcare & Life Sciences
Regulated Industries
Public & Social Sector
Financial Services
Fintech
Construction & Engineering
Industrial & Chemical
Real Estate
Travel & Tourism
Aviation
Automotive & Mobility Robotics
Media & Entertainment